Step Types
Cases support the following types of steps:Form
Request information from a contact using a formCan be a pre-built form template or created on-the-fly with specific fields
Send an email to a contactCan include text content and optionally a form link
SMS
Send an SMS message to a contactQuick notifications or updates via text message
Note
Add an internal note to the caseDocument decisions, observations, or internal context (not sent to contacts)
Internal Form
Coming soon - Forms designed for internal team use onlyStructured data collection for internal workflows
How Steps Work
Predefined vs. On-the-Fly
Steps can be created in two ways: Predefined Steps (from Template) When you create a case from a template, predefined workflow steps are available. These steps are:- Defined in the case template
- Configured with specific fields, forms, or email templates
- Ready to be activated with a single click
- Consistent across all cases created from that template
- Send an email immediately
- Create a form request on the spot
- Add notes or SMS messages
- Triggered manually from the case details
- See available predefined steps ready to activate
- View completed steps in the timeline
- Manually add new steps
- Track step status and outcomes
Step Activation and Execution
For Predefined Steps:- Template defines the step with its configuration
- Step appears in the Step Box as “Available”
- Click the step to activate it
- System executes the step (sends email, creates form, etc.)
- Step moves to timeline showing completion status
- User initiates action (e.g., “Send Email” button)
- User fills in details (recipient, subject, body, etc.)
- Step is created and executed immediately
- Step recorded in case timeline
Adding Forms to Communications
Forms are a powerful way to collect structured information from contacts. You can add forms to steps in several ways:Method 1: Email with Form Link
Send an email containing a link to a form that the contact can complete: How it works:- Create an email step
- Add your email content (subject, body, attachments)
- Select “Include Form Link” option
- Choose a form template (e.g., “KYC Form”, “Claims Declaration”)
- Optional: Customize the email message to reference the form
- Send the email with the form link
Method 2: Quick Form (On-the-Fly)
Create a simple form immediately without a template: How it works:- Create a form step
- Select “Quick Form” option (instead of using a template)
- Drag and drop fields or select from available field types
- Configure field options, requirements, and descriptions
- Send to contact
- Ad-hoc data collection
- Specific requests unique to this case
- One-off questions not in any template
- Text (single or multi-line)
- Number (with optional min/max)
- Date
- Checkbox
- Multiple choice
- File upload
- Signature
Method 3: “Ask with Form” Functionality
The “Ask with Form” feature generates a professional form automatically based on data fields you select from the case: How it works:- Click “Ask with Form” in the case
- Select which case data fields you want to ask about:
- Example: Select
company_name,annual_revenue,employees
- Example: Select
- Penbox automatically generates:
- A form with those fields pre-configured
- An email with a professional message explaining the request
- Review and customize if needed
- Send to contact
- Extracts case fields: Uses existing field definitions from your case template
- Pre-configures the form: Respects field types, validation rules, and descriptions
- Generates email context: Creates a personalized email message based on field names and types
- Maintains consistency: Uses the same field definitions, keeping data aligned
Step Timeline
All steps (completed, sent, or added) are recorded in the case timeline:- Step created - Recorded when step is executed
- Form sent - Shows when form was sent and to whom
- Form response received - Shows response submission details
- Email sent - Shows email delivery status
- Note added - Internal notes recorded with timestamp
- SMS sent - SMS delivery status
- Date and time executed
- Who performed the action (team member or contact)
- Outcome and response (if applicable)
- Any attachments or files
Common Step Patterns
Data Collection Workflow
- Initial Email (manual step) - Introduce yourself and explain what you need
- Ask with Form (predefined or manual) - Request specific information
- Follow-up Email (predefined step, auto-triggered after 3 days if no response)
- Note (manual) - Document any issues or special notes
- Final Confirmation (manual) - Thank them and confirm next steps
Claims Processing
- Email - Acknowledge claim receipt
- Claims Declaration Form (predefined template) - Request detailed claim information
- Supporting Documents Form (predefined) - Request supporting files
- Verification Email (auto-triggered) - Send verification request after review
- Status Update Note (manual) - Document decision
Compliance/KYC Update
- Annual Update Email (predefined) - Request updated information
- Ask with Form - Auto-generate form for updated fields:
updated_address,updated_beneficial_owners,updated_certifications - Verification Step (predefined) - Route for compliance review
- Internal Notes - Document any issues found
- Approval Email (predefined) - Send once approved
Step Best Practices
Use templates for repetitive workflows
Use templates for repetitive workflows
Define steps in templates for processes you repeat frequently. This saves time and ensures consistency.
Combine form steps strategically
Combine form steps strategically
Too many forms frustrate users. Group related fields into fewer, larger forms rather than many small ones.
Add context in email steps
Add context in email steps
When sending forms, always include a brief email explaining what you need and why. Don’t just send a bare form link.
Use 'Ask with Form' for data updates
Use 'Ask with Form' for data updates
When you need to update existing case fields from a contact, use “Ask with Form” instead of creating custom forms to maintain field alignment.
Plan step sequences in templates
Plan step sequences in templates
Design your template steps in logical order. Consider conditional steps for different scenarios.
Test steps before rolling out templates
Test steps before rolling out templates
Create test cases and execute steps to verify they work as expected before sharing templates with your team.
Document why each step exists
Document why each step exists
In template step descriptions, explain the business purpose. This helps team members understand when/why to activate each step.
Use attachments strategically
Use attachments strategically
Attach documents (PDFs, guides, instructions) to email steps when relevant. Keeps everything in context.